Whether your business has a physical retail location or only operates online, creating a small business website is essential for marketing your business. There are ways to create a simple, but effective website when you have a small business.
Start Simple
If this is your first small business website, the biggest mistake you can make is trying to do too much in the beginning. Your primary goal is for your business to have a presence online so you can start to generate traffic to your online store or a brick-and-mortar location.…
The internet has made it possible for businesses to start and grow in different ways than traditional brick-and-mortar retail outlets. However, many business owners aren’t sure what to do once they’ve started a website. Digital marketing is imperative if your desire is that your business reaches and retains customers across the world wide web. Some online tactics are intuitive, but any of these mistakes will require correction.
Not Targeting Customers…
Instagram is about telling a story through pictures. For individuals, this is the story they want to craft about their lives. For brands, this is the story that they want to craft about their business and products. Read on to learn how Instagram can help you tell your business’s story.
#1 Create an Editorial Calendar
The first thing that you should do is create an editorial calendar. Although you could post whenever you feel like, you want to make sure that you have consistency with your Instagram page, and you want to tell your story on a regular basis.…
